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With a refreshed design inspired by Asian pop culture and aesthetics from the 1970s, Mamagoto has relaunched its restaurant at DLF Promenade. The revamp is part of the brand’s evolving strategy to give each outlet a distinct identity tailored to its location rather than following a standardised format across all restaurants.
Managed by Azure Hospitality Pvt. Ltd., the reimagined restaurant introduces a new concept called “Welcome to Then,” inspired by the vibrant cultural landscapes of 1970s Osaka, Tokyo and Hong Kong. The revamped interiors feature elements influenced by the Osaka Expo, Japanese street culture, Hong Kong’s retro visual identity and the jazz café scene that defined the era.
Alongside the refreshed ambience, the outlet has also introduced an updated menu highlighting regional Asian flavours in addition to its signature pan-Asian dishes. New offerings include Bangkok Chinatown Vegetarian Dimsum, Charcoal Prawns with Spicy Bonito Mayo Glaze, Salmon Aburi Nigiri, Kamala Beach, Soi 11 5Cs, Peranakan Heritage Fried Fish Cakes, Slow-Cooked Pork & Pumpkin Red Curry, Pad Kra Pao Kai, K-Pop Porky Bowl and Peanut Butter Mousse.
“The new Mamagoto menu celebrates Asia's regional depth. We've gone hyper-specific with flavours, techniques, and ingredients while keeping the food approachable and fun. It's familiar yet unexpected, rooted yet experimental, and aligned with how today's diners explore Asian cuisine,” said Chef Ravi Saxena, Corporate Chef, Azure Hospitality Pvt. Ltd.
The company stated that the DLF Promenade restaurant marks the first rollout of its hyper-local strategy, under which every outlet will be shaped around a unique cultural inspiration drawn from different parts of Asia.
“The DLF Promenade relaunch is part of a wider, intentional evolution for the brand. Mamagoto is simultaneously entering new cities, including Kanpur, Itanagar, Coimbatore and Indiranagar, Bengaluru, while reimagining its existing restaurants with distinct neighbourhood-specific narratives, moving decisively away from a single uniform identity,” said Vineet Kochhar, COO Azure Hospitality Pvt Ltd.
Since debuting in 2010 at Khan Market, Mamagoto has continued to expand across several cities while redefining its dine-in experience through immersive concepts and region-inspired storytelling.
“On January 21st, 2010, we put together a few tables and chairs and opened Mamagoto in Khan Market. Since then, it’s been one unforgettable rollercoaster fuelled by passion, chaos, gratitude, and people. To our team, suppliers, families, and competitors, thank you for helping us grow every single day. And to you, thank you for giving us a reason to do what we do. Because without you, there would be no buzzing restaurants, no celebrations, reunions, first dates, or golden anniversaries. No feedback to learn from. No reason to evolve. Mamagoto was created for you, and every step of this journey has been because of you. Much more to come. Eat well,” said Rahul Khanna, Co-Founder & Director, Azure Hospitality Pvt. Ltd.
